Problem
How to tell Slovenian consumers, that alpine butter from renowned German brand Meggle is the best start to the day.
Solution
Meggle Alpenbutter is naturally flavored high grade butter, made from the best alpine milk. We used alpine world for our creative idea and symbolic connection with butter. Sounds of an alpine world come out of the fridge early in the morning and pleasantly surprise young family. Source of alpine atmosphere comes from Meggle Alpenbutter, which makes young family’s day with unique alpine taste.
The love for brands, the creativity in all aspects of life, the continuous search for new and better communication strategies, the need to combine people and messages, the passion of detecting and creating new trends, the accumulation of knowledge and the eagerness for making and achieving our goals - these are the values that create our agency.
Mojmir Ocvirk, Managing Director of Imelda Ogilvy
© 2008. Imelda Ogilvy
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