Problem
How to position brand ZA as a brand that offers healthy and natural products?
Solution
Clear design, game of words for slogan that draws attention and creates brand awareness, logo upgrade and a leaf of a tree that grows from a bottle. – this unites and creates a natural feeling and a high brand image.
The love for brands, the creativity in all aspects of life, the continuous search for new and better communication strategies, the need to combine people and messages, the passion of detecting and creating new trends, the accumulation of knowledge and the eagerness for making and achieving our goals - these are the values that create our agency.
Varja Golouh, Managing Director of Imelda Ogilvy