Toshiba

Woman - print ad

Couple - print ad

TV - print ad, creative use of media

Problem
How to visualize incredible thinness of Toshiba’s LED TV?

Solution
We created a series of two print ads. They show situations of watching television with a creative twist, which unexpectedly promotes benefits of ultra thin LED TV. Creative concept was transferred to magazines and newspapers, where two consecutive pages were bought so the readers could experience the benefits of ultra thin LED TV.

Why the Imelda Ogilvy Agency? Because of the people, who make the agency!

The love for brands, the creativity in all aspects of life, the continuous search for new and better communication strategies, the need to combine people and messages, the passion of detecting and creating new trends, the accumulation of knowledge and the eagerness for making and achieving our goals - these are the values that create our agency.

Varja Golouh, Managing Director of Imelda Ogilvy