Problem

Company Geoplin Plinovodi, system operator of the natural gas transmission network in Slovenia, is going through the process of integrating into Southern Stream – natural gas network connecting Eastern and Western Europe. They wanted their annual business report to communicate international dimensions of their business.


Solution

We merged two most important messages – energy and connections – into a concept Energy Connects, serving as a title and central message of business report. We upgraded business and financial data with creatively written messages, which follow the concept through whole of the business report. Besides energy and connections they communicate safety, being ready for future, friendliness toward nature, opening up of new opportunities and other key principles, which direct Geoplin Plinovodi’s business. Business report’s concept can also be seen visually, with the help of unique, tailor – made photographs, which add a feeling of technological and business excellence to the business report.