Abanka Young People print add
Abanka Young People web banner
How to position Abanka as a bank that understands young people, accepts them the way they are and offers them services that cover their needs?
The slogan already points out the message of creative idea »Different view of the world." The photography of a girl having fun on the beach gives us a feeling of ease and freedom that is supported by Abanka logo position. Both are turned upside down and in that way they stress the message of different view of the world.
The love for brands, the creativity in all aspects of life, the continuous search for new and better communication strategies, the need to combine people and messages, the passion of detecting and creating new trends, the accumulation of knowledge and the eagerness for making and achieving our goals - these are the values that create our agency.
Varja Golouh, Managing Director of Imelda Ogilvy
© 2008. Imelda Ogilvy
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