Abanka Vipa - Investment banking

Abanka Vipa - Investment banking logo

Abanka Vipa - Investment banking print ad

Problem

Financial crisis and overall mistrust in financial sector is turning a banking sector communication upside down. With a communication campaign for investment banking sector that in its core unites a palette of investment services we caught a new stream of communicating.

Solution

Addressing consumers with high interests and investment growth is a thing of the past.  We put agitated investment banking services under new logo that trough the story of river in its communication exposes continuous, piercing, transparent and reliable activity. Activities on the basis of experiences and professionalism create new financial opportunities for investors.


Why the Imelda Ogilvy Agency? Because of the people, who make the agency!

The love for brands, the creativity in all aspects of life, the continuous search for new and better communication strategies, the need to combine people and messages, the passion of detecting and creating new trends, the accumulation of knowledge and the eagerness for making and achieving our goals - these are the values that create our agency.

Varja Golouh, Managing Director of Imelda Ogilvy