Problem
How to present a special offer named Aračun, consisting of consumer and real estate loans and product called Oblikuj si kartico! (Design your card!)?
Solution
Together with Abanka we created a communication campaign for consumer and real estate loans and new Abanka product named Oblikuj si kartico! (Design your card!). With the help of Abanka, customers can make their small and big wishes true – purchase of a car or real estate and designing debit cards BA Maestro and Visa Electron with their own photographs and graphics. Creative concept originates in idea of taking photos of favorite objects and then putting those photos on a bank card. With a product Oblikuj si kartico! every client of Abanka can make their bank card even more personal.
The love for brands, the creativity in all aspects of life, the continuous search for new and better communication strategies, the need to combine people and messages, the passion of detecting and creating new trends, the accumulation of knowledge and the eagerness for making and achieving our goals - these are the values that create our agency.
Varja Golouh, Managing Director of Imelda Ogilvy